We want to make sure you have the best SEO possible. In order to do this, we provide our clients with an SEO audit. During this audit, we take a look at what you are currently doing to improve your SEO and boost your rankings. From there, we will see what you are doing right and what can be improved.
It’s with an SEO audit that we can build a campaign that is customized to meet the specific needs of your HVAC company. No two businesses are the same. We will make sure we have a strong understanding of your business and SEO needs before we start the implementation phase.
Keyword Selection for SEO
Keywords and keyword phrases are one of the most important parts of any SEO campaign. When search engines put together their rankings, they will crawl and look for specific keywords and phrases. They will also look at how they are being used. If the right keywords are being used (and they are being used properly), the search engine makes sure to put those pages near the top. Without the right keywords (or by using them improperly), you risk a lower ranking.
There is a balance with keywords. Google, Bing, and other companies want to know what the webpage is discussing, but they also want to make sure it isn’t just spam. Dream Chasers finds the appropriate keywords for your business and implements them in a way that shows Google and Bing that your website is useful. This gives you the boost you need.